Loreal Lip Liner Infallible Never Fail Plum, Rich and creamy formula goes on smooth and even leaving your lips soft and comfortable for hours. A sharpener is built-in for your convenience. • This lip liner is a perfect match for Infallible lip shades • Formula keeps lips soft all day • Built-in sharpener is easy to use • Fade-Resistant Line lips with Infallible Never Fail lip liner, then fill in with lipstick. For a bolder look, line lips and fill in completely with lip liner. Then apply lipstick on top.